The former Google and Salesforce executive takes the helm of the country's largest identity network to expand enterprise account footprint and sustain high-velocity revenue growth.
SÃO PAULO, May 20, 2026 – Unico, the leading identity verification network infrastructure in Latin America, today announced the promotion of Fernanda Beato to General Manager (GM) of Brazil. Beato, who joined the company in 2022 as Executive Sales Director, expands her operational scope to lead the national business unit end-to-end. In this role, she will own regional growth acceleration, key account retention, and strategic cross-border sales orchestration, reporting directly to Luis Felipe Monteiro, LATAM CEO.
This leadership structure aligns with Unico's global expansion and underscores the strategic importance of the Brazilian market within the company's international footprint. Since stepping into Unico, Beato has been the chief architect behind scaling the company's enterprise client portfolio and accelerating commercial results. In her new position, she will execute a growth roadmap focused on enterprise account proximity, scaling innovative cloud solutions, and expanding identity infrastructure into new verticals.
"Unico has set the gold standard for digital identity in Latin America, remaining at the vanguard of the industry through co-creating solutions directly alongside our clients," said Beato. "I assume leadership of Unico's Brazil operations at a critical turning point: our technology now serves as the identity backbone for the country's digital economy, protecting enterprises, fintechs, and citizens against highly sophisticated, weaponized AI threats like generative deepfakes."
Backed by a 25-year corporate career, Beato possesses a proven track record in the enterprise technology sector, having led high-performance sales divisions and managed large-scale cloud rollouts at global Big Tech giants including Salesforce, Google, IBM, and Oracle. She holds a degree in Business Administration from Escola de Administração Mauá and a post-graduate specialization in Marketing from Ibmec. Committed to fostering the innovation ecosystem, she has also served as a Go-to-Market (GTM) and sales mentor for the Brazilian Startup Association's Start Program in partnership with Sebrae.
Unico is the largest identity verification network in Latin America and the definitive trust infrastructure for the digital economy. Operating across more than 20 countries and 23 distinct commercial verticals, the company leverages advanced facial biometrics, machine learning, and multi-layered security protocols to validate transaction legitimacy with absolute mathematical precision, mitigating fraud risk in real time.
With an identity registry that covers 96% of Brazil's working adult population, Unico is the trusted infrastructure choice for over 800 enterprise clients, including the country's 5 largest private banks, 9 of the top 10 retail giants, and the largest licensed fixed-odds betting platforms. This dominant market share capped a historic fiscal year 2025, marked by 32% revenue growth, positive EBITDA for the second consecutive year, and a record-breaking 1.5 billion transactions processed, saving the digital ecosystem over 4.1billion(R4.1 billion (R4.1billion(R 23 billion) in averted fraud losses.
Unico is the leading identity verification network in Latin America, and a global provider of trust infrastructure. By utilizing proprietary technology biometrics and machine learning, Unico eliminates fraud and secures digital transactions for a safer, more efficient world. For more information, visit www.unico.io.
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